Both Toys R Us and Target included Christmas fliers in the weekend print newspaper.
(Click any image to enlarge.)
Both tout VR, with Target really emphasizing it.
Toys R Us has PSVR, a cheapie headset, and View-Master:
Target does PSVR too …
… but then highlights three mobile headsets in a full page, one of which is Gear VR:
It’s going to be interesting to see if these attract kids — and even adults, doing an impulse purchase — to VR.
Post-holiday downloads from VR sites and views on YouTube will tell.