New MOBOT Nimbast Electric Scooter

Another unfortunate promo video. They go for lifestyle imagery and ignore specs altogether.

In the video Description:

Everything you love about big scooters, packed into a slimmer body. 500W of power, 8.5″ pneumatic tyres, dual shock suspension; Coupled with 45KM in range. Who said you can’t have it all?

Even that is lacking details!

Really, there’s nothing here to entice people to want to investigate.

I guess since MOBOT is a local firm, this is more for their customers than the global audience YouTube gives them access to. But that’s a rather thin excuse for not doing something more. Specs could have easily been incorporated with overlays.

The video after the break.

Mobot Nimbast | Electric Scooter

Previously here:

“Dude! It’s Only YouTube! Who Cares?”
Your YouTube Video Is The Most Important Day Of Your Life
A Better-Than-Most Electric Scooter Promo Video
ELE-GO: Another Stupid Electric Scooter Campaign
The Worst Marketing In The World Is For Electric Scooters
eSkateboards Surpass eScooters In Marketing
A Couple Does Better Marketing Than Any eScooter Maker
eScooters category

This entry was posted in eScooters, Video. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.