New MOBOT Nimbast Electric Scooter

Another unfortunate promo video. They go for lifestyle imagery and ignore specs altogether.

In the video Description:

Everything you love about big scooters, packed into a slimmer body. 500W of power, 8.5″ pneumatic tyres, dual shock suspension; Coupled with 45KM in range. Who said you can’t have it all?

Even that is lacking details!

Really, there’s nothing here to entice people to want to investigate.

I guess since MOBOT is a local firm, this is more for their customers than the global audience YouTube gives them access to. But that’s a rather thin excuse for not doing something more. Specs could have easily been incorporated with overlays.

The video after the break.

Mobot Nimbast | Electric Scooter

Previously here:

“Dude! It’s Only YouTube! Who Cares?”
Your YouTube Video Is The Most Important Day Of Your Life
A Better-Than-Most Electric Scooter Promo Video
ELE-GO: Another Stupid Electric Scooter Campaign
The Worst Marketing In The World Is For Electric Scooters
eSkateboards Surpass eScooters In Marketing
A Couple Does Better Marketing Than Any eScooter Maker
eScooters category

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