This is a cautionary tale. Anyone writing for any publisher in today’s commercial market, where the managed advertorial and native ad seems to be the only way to make money, needs to be cautious.
More importantly today’s readers need to be a little more than cautious when believing anything. Native advertising is a most insidious concept and should be rejected by every publisher. Instead it is welcomed by the broadcasting networks and most of the major newspapers including the New York Times. Are the writers saying nice things or are they paid to say nice things?
Whatever the case, the independent voice cannot exist in this corrupt milieu and be truly independent.
Before PC Magazine ever existed, John Dvorak wrote a weekly column for the industry publication, InfoWorld. He’s a guy who is very well-connected within the industry and a multi-decade reporting veteran. If corruption could destroy his career, what hope is there for anyone else writing? (It must be noted that Dvorak was never a pillar of integrity himself. See the Comment from Ric Day at this 2013 post.)
If you think this will somehow go away, you’re delusional. It will only get worse. As Chinese tech companies expand into the U.S. market, so will their advertising dollars. The Chinese tech press is very corrupt. Chinese tech companies will expect the same bow-and-scrape coverage here in the U.S. too.
A reminder I keep repeating: I Must Repeat: This Blog Is CORRUPTION-FREE! Maybe that’s why Bird, Lime, et al, won’t put me on their damned press lists!
Previously here:
More Corruption In The Electric Skateboard World
I Must Repeat: This Blog Is CORRUPTION-FREE!
Hey, Kids! Tech Press Corruption Is Back!
The Rubes Of Corruption
Fake Trust Is The Future Bitcoin
Hmmm… What’s That Odor? MORE Fraud!
Previously at Mike Cane’s xBlog:
Reading Chinese Tech News Sites
I Love The Smell Of Chinese Revisionism In The Morning
Discerning Advertorialism In Chinese Tech Sites
Examples Of Advertorial Graft At Chinese Tech Sites
Mike Cane's Atomic Supermen 