The scariest part of this video for me is that it took place at an event called Nudgestock. Edward Bernays is laughing in his grave.
Here is Dominic Cummings explaining how the Leave campaign won against the pro-EU forces in the UK.
I can now see why Cummings laughs at those in ad agencies. They’re what the losing side used.
There’s a lot of political truth in his talk. Worth watching.