Regular readers know I’m not a fan.
But enough of that. Let me explore this from another angle.
It’s undeniable that the Xiaomi M365 has been a popular eScooter. Xiaomi’s mission to decrease the price of products is perhaps most evident with the M365. It warped the eScooter market price model. Xiaomi also has a reputation for, generally, not making crap. A known brand name combined with low pricing made sales of the M365 go where no other eScooter ever did. That popularity led to an entire sub-industry popping up with accessories, spare and solid tires, and even hacked firmware. And, of course, eScooter clones. It’s not beyond the reach of credibility to say that the M365 became the Ford Model T of eScooters. Now Ninebot has adopted the M365 design for the MAX and claims to have added its own engineering improvements. While those remain to be seen, selling over 5,000 units via IGG is not unimpressive and makes it something other eScooter makers — notably Boosted — will have to contend with.
Another way of looking at the M365 — and now the MAX — is through the lens of computing. The Boosted Rev is the Apple II+ of eScooters. The M365 and MAX are — both — the Commodore=64 of eScooters. Smartphone-wise, the Boosted Rev is the iPhone and the M365/MAX are a high-end smartphone (Xiaomi brand?).
This is not to say I have any enthusiasm for the M365/MAX. I don’t. I still maintain buyers will wish they went with the Boosted Rev.
One more thing.
As a final bonus to their IGG, Ninebot added “self-healing” tires:
It’s basically a tire that’s been “pre-Slimed” (Slime is a brand-name tire sealant). While that sounds great, even brand-name Slime has been known to disappoint and tires have had to be changed anyway (which, when filled with Slime, is a messy process!).
And I can’t end this post without one final kick in the shin to Ninebot/Segway.
Look at this damn photo:
A big fat Ninebot branding on the stem! Distinguishing this in the wild from the Xiaomi M365 and clones is going to be nearly impossible.
Ninebot/Segway KickScooter MAX IGG Passes US$4M
Ninebot/Segway KickScooter MAX IGG Passes US$3M
Ninebot/Segway KickScooter MAX IGG Extended
Ninebot/Segway KickScooter MAX IGG Passes US$2M
Ninebot/Segway KickScooter MAX Nears US$1M
Ninebot/Segway KickScooter MAX Hits IGG